Home Credit US LLC

  • Director of Customer Relationship Management (CRM)

    Job Locations US-KS-Overland Park
    Posted Date 1 month ago(12/12/2018 10:00 AM)
    Job ID
    # of Openings
    Commercial - Product
  • Overview

    What we’re all about


    At Home Credit US, our vision is to bring daringly different solutions to the connected world of consumer financing. In a world run by stuffy, institutionalized financial firms, we fiercely challenge the way things have always been done. Sounds fun, right?!


    What we’re looking for


    Home Credit US is looking for a Director of Customer Relationship Management (CRM) to take our product team to the next level. In this position, you’ll collaborate with business unit stakeholders, marketing and analytics teams to identify new portfolio lifecycle management solutions. You’ll be responsible for supporting an integrated, comprehensive program to manage our lines of business by delivering data-driven strategies that will maximize the profitability of our lending products and other customer-focused business initiatives.  The Director of CRM will lead the development of annual plans targeting business objectives that include (but aren’t limited to) account retention, spending targets, balance targets, profitability targets, and lifecycle management. 


    A day in the life…


    • Develop and recommend innovative strategies that maximize the cardholder base through improved retention, enhanced market share and increased program profitability
    • Design program and benefit enhancements to drive customer loyalty
    • Develop integrated marketing strategies for the company credit products covering in-store marketing, direct mail, email, digital, social, text, and statement communications
    • Prepare segmented communication strategies to retain, increase card usage and build loyalty among existing cardholders
    • Recommend, where appropriate, enhancements to the loyalty program in partnership with our product team. Build business cases for enhancements and ensure timely and accurate execution of strategies designed to maximize the new value propositions.
    • Provide top level findings and recommend strategies from these analyses. Assist in the development of quarterly credit hindsight
    • Develop data driven life-cycle strategies and provide in-depth analysis and interpretation of customer data
    • Ensure compliance with all legal requirements and monitor developments within credit industry
    • Assist in various ad hoc credit analysis
    • Manage budget for all aspects of the lifecycle management programs



    You’ll own this if you have…


    • 7+ years of CRM experience in loyalty, private label, or co-brand credit card marketing
    • Credit card program development experience is preferred
    • Experience in creating and planning marketing offers and campaigns
    • Ability to think analytically and creatively
    • Strong oral and written presentation skills
    • Technical skill proficiency in Microsoft Excel, Word and PowerPoint
    • Experience in a retail environment would be a plus – especially in working with stores
    • Bachelor’s degree in Business with concentration in Marketing, preferred. Advanced degree, MBA, a plus 

    We’ve got you covered…

    • Full benefits package, including health, dental and vision insurance
    • Competitive salary, based on experience
    • 401k, generous paid time off policy and a fully-paid holiday calendar
    • We totally support our employees seeking external training, continuing education and re-certification to stay up-to-date with industry trends and advancements
    • We’re a certified Six Sigma organization, with all of our employees achieving white belt status or higher.
    • Rewards program for employees who live our values, daring to be different and going above and beyond
    • Flexible, “Dress for the Day” policy
    • Onsite and offsite activities, like ping pong tournaments, nerf gun wars and Nintendo brain-breaks
    • Volunteering and community engagement opportunities
    • All the coffee you can drink


    The technical stuff…

    Home Credit US is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, alienage or national origin, ancestry, citizenship status, age, disability or handicap, sex, marital status, veteran status, sexual orientation, genetic information, arrest record, or any other characteristic protected by applicable federal, state or local laws



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